Borealis appoints Ultrapolymers as European rotomoulding distribution partner

14.03.2005

Borealis has appointed Ultrapolymers as distribution partner in Europe for its full range of polyethylene and polypropylene rotomoulding (RM) resins effective March 14, 2005.

The appointment of Ultrapolymers consolidates the reputation of Borealis as a leading, innovative provider of plastics solutions with a long-term commitment to the rotomoulding market in Europe. In addition, it marks the introduction of a strategy to further strengthen Borealis’ market position by a series of initiatives that will include a range of new product innovations.

“We are confident that this new distribution arrangement will be beneficial for all customers,” confirms André van Uffelt, Borealis Vice President Moulding. “Borealis remains strongly committed to the RM business, where it is already highly respected for the quality of its product portfolio and highly experienced, cross-disciplinary team.”

Ultrapolymers will provide a full sales and technical support service for the Borealis ranges of rotomoulding polymers, with local representatives able to provide a significantly faster route to market. It will also offer comprehensive colour compounding and grinding services.

According to its Managing Director, Benoît De Keyser: “Ultrapolymers is keen to serve new and existing customers for Borealis RM resins across Europe. Borealis has an excellent product portfolio that, coupled with our strong local presence, will enable us to provide a complete service to our rotomoulding partners.”

Ultrapolymers will be promoting the full Borealis portfolio of rotomoulding resins in both granular and powder forms. Included are:

Borecene™ (single-site catalyst PE) pellets and powders;
Borecene Compact™ black and natural micropellet grades;
High quality, well-proven, conventional PE grades; and
New generation polypropylene grades designed especially for rotomoulding.

Later this year, Borealis is staging a major European conference on the latest developments in rotomoulding materials, process technologies and applications. This high profile event is being held in Brussels April 21-22, 2005.

For further information, please contact:

Liesbeth Denys
Trade Media Relations Manager, Borealis
+32 15 47 90 24
lypresbo@borealisgroup.com

Borealis is a leading, innovative provider of plastics solutions with more than 40 years of experience in polyethylene (PE) and polypropylene (PP). Borealis products are converted by its customers into daily life products such as food packaging, medical devices, diapers, distribution pipes, automotive parts and power cables.

Ultrapolymers, founded in October 2002 in Belgium, is a major European distributor in the field of commodities, engineering and speciality polymers. With sales offices and warehouses throughout Europe, Turkey and South Africa Ultrapolymers established a commercial network with local presence to serve its suppliers in the best possible way and to offer a full product portfolio to its customers and quickly deliver any quantity from 1 bag to a full truckload.

Borecene and Borecene Compact are trademarks of Borealis A/S in Denmark