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Borealis highlights cabling innovations at Wire Russia 2007

28.03.2007

Borealis, a leading provider of innovative, value-creating plastic solution, will showcase state-of-the-art polyolefin solutions to visitors of Wire Russia 2007, from May 28-31, 2007 in Moscow, Russia (Krasnaya Presnya Exhibition Centre, Hall 1, Stand E05). The company’s presence reflects its commitment to support the development of Russian energy and communication cable infrastructure.

Together with Borouge, a joint venture between Borealis and the Abu Dhabi National Oil Company in the Middle East, the company will focus on technically advanced and innovative solutions that offer cable manufacturers and end-users greater productivity and longer service life. Borealis aims to provide optimal plastics, keeping manufacturers competitive and ensuring end users receive the best quality cables for distribution of energy and communication.

The latest additions to its Supercure™ product range will be presented on the stand, alongside the Borealis’ complete line of wire and cable solutions.



These products are produced in Borealis plants located in Finland and Sweden. This proximity offers logistical advantages for Russian customers who can be served directly by rail or road.

Michael Bjørn, Marketing Manager of Borealis’ wire and cable business, comments: “The Russian market is faced with increasing demand for XLPE insulated power cables. This demand is generated by growth of the electricity networks following a boost in the general economic activity but also by the need to replace old and unreliable cables. We welcome the opportunity presented by Wire Russia to meet our customers in this dynamic market and to showcase our solutions that are adapted to their needs.”

Borealis has more than 40 years of experience in providing high-quality polyolefin compounds to the Wire & Cable market.

For further information, please contact:

Liesbeth Denys
Trade Media Relations Manager, Borealis
+32 1547 9024
media@borealisgroup.com

Michael Bjørn
Marketing Manager, Borealis
Business Unit Wire & Cable
+32 1547 9037
michael.bjorn@borealisgroup.com

Borealis and Borouge are leading providers of innovative, value creating plastics solutions. With more than 40 years of experience in polyolefins and using our unique Borstar® technology, we focus on the infrastructure, automotive and advanced packaging markets. We have production facilities, innovation centres and service centres across Europe, the Middle East and Asia Pacific and work with customers in 171 countries around the world to provide plastic materials that make an essential contribution to society and to sustainable development. We are committed to the principles of Responsible Care® and to leading the way in 'Shaping the Future with Plastics.’

Supercure, Visico/Ambicat and Borcell are trademarks of Borealis A/S, Denmark.

For more information on Borouge, a joint venture between Borealis and the Abu Dhabi National Oil Company, visit www.borouge.com.