By adopting digital watermarks technology, plastics industry is taking another step in reducing the environmental footprint
With the pilot project HolyGrail 2.0, the plastics industry aims to demonstrate how digital watermarks could fully close the circle.
Close to 100 companies and organisations from the complete packaging value chain have joined forces with the ambitious goal to assess whether a pioneering digital technology can enable better sorting and higher-quality recycling rates for packaging in the EU, to drive a truly circular economy. To bring you closer HolyGrail 2.0, our colleague Philip Knapen took you on a journey through a set of 6 short videos addressing all the steps in the value chain.
In case you missed one of the videos on our social media channels, please be kindly invited to view the playlist on our YouTube profile. Watch the playlist
Together with our industry partners, but also with the end users, we are accelerating action on circularity and staying true to our EverMinds™ mindset.
Do you want to learn more about this topic? Then please reach out to:
Philip Knapen, Application Marketing Manager
Phone:+32 1145 9435