August 20, 2008

Borealis and Uponor launch first water footprint initiative in the plastics industry

Borealis and Uponor announced a joint initiative to pilot for the first time the concept of water footprint to the manufacturing of a plastic application.

Borealis, a leading provider of innovative value creating plastic solutions and Uponor, a leading supplier of plumbing and heating systems, have announced at the World Water Week in Stockholm a joint initiative to pilot for the first time the concept of water footprint to the manufacturing of a plastic application.

Co-founders of the Stockholm water prize (SWP), awarded this year to Pr. John Anthony Allan for his work on water footprint and virtual water, Borealis and Uponor have applied the concept to assess the amount of water needed to equip a typical home with a modern plumbing and underfloor heating system.

Water footprint is spearheaded by leading academics and environmental NGOs and pilots are starting in the food and drink industry. Borealis and Uponor findings will be shared with researchers to align approaches and make validated methodologies available for other products or value chains.

The initiative will investigate water uses across the entire plastics industry value chain from raw materials extraction to a full system installed at home. Initial findings show that a typical under floor heating and tap water plumbing systems for a 100 m² apartment using 500 metres of PEX pipe require some 29 m³ of water from "cradle to home". The plastics material and pipe production account for a third of the total footprint of the system once installed.

Speaking at the World Water Week in Stockholm, Borealis Executive Vice-President Lorenzo Delorenzi said "This initiative is part of Borealis and Borouge Water for the World commitment to contribute to making a difference to a global challenge. We believe such a pioneering partnership can really advance sustainability across the value chain."

Tarmo Anttila, Uponor Communication Vice-President added "As part of our environmental approach, Uponor is constantly developing products and processes that help people and industry save resources. Water Footprint is an excellent way of turning into action our long-term sponsorship of the Stockholm Water Prize. Understanding our footprint can be a key tool to further guide the development of more water-saving products".

END

For further information please contact:

Kerstin Meckler, Borealis Group Media Relations Manager,
Tel. +43 1 22 400 389
kerstin.meckler@borealisgroup.com

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tBorealis and Borouge are leading providers of innovative, value creating plastics solutions. With more than 40 years of experience in polyolefins and using our unique Borstar® technology, we focus on the infrastructure, automotive and advanced packaging markets. We have production facilities, innovation centres and service centres across Europe, the Middle East and Asia Pacific and work with customers in more than 170 countries around the world to provide plastic materials that make an essential contribution to society and to sustainable development. We are committed to the principles of Responsible Care® and to leading the way in 'Shaping the Future with Plastics™.’

For more information on Borealis and Borouge, a joint venture between Borealis and the Abu
Dhabi National Oil Company, visit www.borealisgroup.com and www.borouge.com 

For more information visit www.waterfortheworld.net 
For more information on Uponor visit www.uponor.com 
For more information on Water footprint visit www.waterfootprint.org 
For more information on SIWI visit www.siwi.org 

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