How we do it
Reuse means the valuable materials we create keep their value across many lifetimes. Products designed for perfect performance, again and again, until recycling brings their value back into play once more. And repeat.
Reuse systems mean vastly lowering the environmental footprint of plastic materials.
Digitisation adds value, allowing performance measurement through traceability and transparency throughout the system.
As a polymer producer, we believe plastic is part of the Circular Economy solution and are reinventing it through smart, scalable solutions.
- Our strength is in optimising materials for each application. The right quality, durability and functionality.
- Our teams' capability and ambition is to design reuse systems that work efficiently, lifetime after lifetime.
- We’re experts in the complementary recycling technologies that close the loop, demonstrated in our circular cascade model.
- So our opportunity and our responsibility is owning the materials we create and ensuring their value is never lost, only benefitted from, again. And again.
You can see our reuse commitment at play today in projects like Kamupak in Finland. Our involvement in the Quppa system in Belgium shows how our in-house Digital Studio can build bespoke solutions that support the development and scaling of reuse systems.