Nothing says summer like the first ice cream of the season. Vanilla or chocolate, chunky or smooth, dairy or plant-based, there’s a version for everyone. Preferences run deep, debates can get surprisingly passionate, and that’s part of the fun.
For ice cream brands, that passion translates into fierce competition. Every year brings a wave of novelty launches built around the flavor of the moment – salted caramel, matcha, or Dubai chocolate. But new recipes are only part of the story. In a crowded freezer cabinet, standing out also depends on visual appeal. The right packaging can be the difference between being picked up or passed over.
Freezer appeal isn’t only a matter of design. It depends on the right materials. At Borealis, we’re a market leader in thin-wall rigid packaging for ice cream products, supporting brands and converters with materials that combine aesthetic performance with outstanding mechanical properties and efficient processability.
For transparent packaging, we offer Borealis SH950MO, a transparent block copolymer designed for injection molding applications. It offers high contact transparency, allowing consumers to see the product clearly. For ice cream, this means elements such as chocolate or pistachio chunks are clearly visible, helping to create anticipation at the point of choice.
This clarity is combined with excellent impact resistance at deep-freeze temperatures and reliable flow behavior during processing. Together, these properties support thin-wall designs, efficient cycle times, and consistent production quality.
High clarity Borealis SH950MO enables transparent ice cream containers that showcase every swirl and chunk—while delivering reliable impact strength at deep freeze temperatures.
© Borealis
Opaque ice cream packaging brings a different set of material requirements, which we address with a dedicated grade: Borealis BH348MO. It’s a polypropylene copolymer that offers an outstanding balance of stiffness and toughness at high melt flow rates – a combination that’s unique for the ice cream world.
This allows converters to run at lower injection temperatures, helping to reduce energy consumption and extend mold lifetime. For brand owners, this translates into reliable production and dependable quality that worthy of what’s inside the container.
Borealis BH348MO combines stiffness, toughness, and high flow to support efficient production of durable opaque containers—ensuring quality packaging for every season.
© Borealis
Beyond material performance, reliability matters. Ice cream packaging is a high-volume, seasonal application, and consistent supply is essential. Both SH950MO and BH348MO are available year round, helping converters and brand owners plan production with confidence, even during periods of peak demand.
Both grades are available within the Bornewables™ and Borcycle™ C portfolios. Based on renewable and chemically recycled feedstocks respectively, these options help brand owners meet their sustainability goals without compromising performance, aesthetic quality, or processability. Borcycle C grades also support compliance with the EU Packaging and Packaging Waste Regulation (PPWR), which introduces mandatory minimum levels of recycled content in food-contact packaging from 2030.
Whether transparent or opaque, the right materials are essential for creating ice cream packaging that reflects the quality of what’s inside. And with the right packaging, ice cream brands can focus on what they do best – creating products people look forward to, season after season.